HECHO A MANO, CON AMOR 

Time-honored craftsmanship and artistic tradition are at the heart of everything Helado Rosa represents. We're proud to partner with the following artisans, who still create each of their pieces using the same techniques and materials as generations of craftspeople before them have. 


 

Pedro Romo de la Rosa

In a sea of mass-produced textiles, Pedro's unique point of view and artistic vision immediately stand out. A third-generation textile artist living in Guadalajara, Pedro first learned the art of pedal-loom weaving from his father, who in turn learned it from his own. 

We had the honor of visiting Pedro in his workshop located in Guadalajara's San Andrés neighborhood, where he and a small collective of skilled weavers still craft each tapete, poncho, rebozo, and tapestry completely by hand. From dyeing every last strand of wool, to meticulously weaving each piece on looms that Pedro built himself, nothing created inside these walls is created fast

This attention to craftsmanship has not gone unnoticed; Pedro's pieces have been shown in a number of galleries throughout Mexico, his techniques have been the subject of a Design Week Mexico documentary film, and he was also commissioned by the MoMA in New York to create a large-scale textile installation in response to the artwork of Pierre Clerk.


 

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José Isabel Pajarito Fajado

We fell in love with the organic forms and earthen palette of José's signature water vessels, tableware, and art objects on our second day in Jalisco, and were lucky to also be invited into his workshop. 

A fourth-generation master ceramicist, José has dedicated his entire life to perfecting the art of Barro Canelo — a traditional form of ceramica from this region, named for the cinnamon-hued tones the pigments take once they're fired. 

Each piece of Barro Canelo de Pajarito is 100% handmade, and comprised of nothing more than the elements of the earth. José's labor-intensive process, which he learned from his father Nicasio, includes: extracting "barro" (clay) from the land surrounding his home and workshop in Tonalá; forming each piece using only a rock, his hands, and a wooden mold; mixing his own clay-based pigments; painting each piece; firing them in a kiln for 4+ hours; and then burnishing them with a stone. 

Unlike other forms of pottery from Jalisco, Barro Canelo isn't just decorative, it's also totally functional. People typically use pieces made from this non-porous clay — which is also prized for its unique, earthen aroma — to keep food and water (or tequila and mezcal) at even, cool temperatures throughout the day.